Understanding Marketing Mix Modeling: What Marketers Should Know
Marketing Mix Modeling helps marketers make data-driven decisions about how to structure their strategy. Learn how to take advantage of this method.
Strategy
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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The Ultimate Guide on How To Write a Prompt for Gen AI
Gen AI prompts should be clear, definitive… and these five other things! Learn how to engineer effective prompts with this guide.
Humans’ Role in Generative AI Content
Generative AI has taken the world by storm. At first, people disavowed the tech; but now, they’re adopting it in droves. Is there a right way to use GenAI?
AI Disclosures: Why, How and What Gives?
AI is seemingly everywhere now; every day, anywhere you look, there it is again. It’s popping up in all kinds of places, each time a little bit faster.
Adopting GenerativeAI as a Mid-Sized Company
What does this Gen AI renaissance mean for our work? How do modern businesses feel about it? And, are they using it? Those are the questions we explore.
How To Use AI Tools for Content Creation and Optimization – A Comprehensive Guide
Learn how to harness the power of AI for content creation and optimization. We review tools, tricks and best practices relevant to marketers in 2024.
Top 5 AI Disclaimer Examples To Keep Your Content Compliant
Discover the best AI disclaimer examples to ensure transparency and compliance for your AI-generated content in 2024. Start using them today!
Leveraging AI for B2C Marketing: 2024 Guide
AI for B2C marketing has become a disruptive trend. What do B2C marketers need to know to stay ahead of the curve?
Yes, ChatGPT Can do Data Analysis: How to Get Started
Making wise decisions and remaining competitive depends on good data analysis. Many people, however, find classic data analysis techniques complicated and intimidating. Lucky for us, ChatGPT’s data analysis tools are here to help. Driven by a large language model, ChatGPT by OpenAI provides data analysis tools even for non-technical users. Using ChatGPT Plus or the… Read more »
Content Marketing With ChatGPT: A Comprehensive Guide
Artificial intelligence (AI) is now part of almost every industry, and marketing is no exception. How can marketers stay ahead of the technological curve without losing sight of what’s most important: creating quality content? The answer is using tools like ChatGPT to enhance the writing process and streamline operations. But content marketing with ChatGPT isn’t… Read more »